Wednesday, April 25, 2007

Socializing the Corporate Network, IBM-Style (TechNewsWorld.com)

IBM, shedding its staid corporate persona, is deploying blogs, wikis, and other consumer Internet technology to boost its standing on business desktops. The company known as Big Blue, the color of its mainframes and the suits that defined its dress code a generation ago, has been laboring at its labs in Cambridge, Mass., to harness social networking tools.

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